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Saramin awarded “Brand of the Year Korea 2018” 2018.09.07

Saramin (www.saramin.co.kr, CEO Kim Yong-hwan) received the Brand of the Year Korea 2018 in the job portal category for the seventh consecutive year.


In online and mobile voting and a phone survey conducted among 364,846 people, Saramin earned the highest score of 8.85 in the job portal category. Compared with other brands in the same category, Saramin ranked first with an overwhelming lead.


The award was made possible by service innovation based on its consistent research and development. Saramin, which introduced artificial intelligence (AI) and big data for the first time in the sector, provides customized job information by analyzing users’ behavioral patterns based on their search and application histories and uploaded resumes. It also recommends suitable candidates to hiring companies by analyzing their postings.

 

Saramin has also recently reformed the “Salary Information” contents by adopting AI-based big data analysis technology. It can now offer more accurate information via machine learning, which analyzes resumes, as well as salary-related data such as national pension, information from NICE (credit evaluation) and All Public Information In-One (ALIO), and employment insurance. The upgraded “Salary Information” also enables users to compare their current salary with the industry standards by checking the salary information of their desired companies using search criteria including age, position, duties, and years of service. This allows not only job seekers but also currently employed people to conveniently check reliable salary information at any time and place.

 

Director Bang Sang-wook said, “Saramin’s innovative services provide job seekers with increased opportunities to get a job successfully, as well as companies with assistance in efficiently screening and hiring applicants. This effort earned Saramin the honor of winning the Brand of the Year Korea for seven consecutive years, and we will continue to do our best to improve the convenience of both job seekers and hiring firms.”

Prev Saramin receives "National Brand Award 2018" 2018.09.07
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